Step 3 · Market it

Listing kit

379 ac in Bay County, FL. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$2,737,000

$7,218/ac comp value

Quick-sale price

$2,408,500

12% under comp value for speed

Comp basis

recorded sales in the market