Step 3 · Market it

Listing kit

0.71 ac in Essex County, MA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$34,500

$48,329/ac comp value

Quick-sale price

$30,500

12% under comp value for speed

Comp basis

recorded sales in the market