Step 3 · Market it

Listing kit

150 ac in Franklin County, PA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$1,013,000

$6,735/ac comp value

Quick-sale price

$891,500

12% under comp value for speed

Comp basis

recorded sales in the market