Step 3 · Market it

Listing kit

100 ac in Johnson County, MO. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$321,000

$3,208/ac comp value

Quick-sale price

$282,500

12% under comp value for speed

Comp basis

recorded sales in the market