Step 3 · Market it

Listing kit

13.71 ac in Lake County, FL. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$148,000

$10,793/ac comp value

Quick-sale price

$130,000

12% under comp value for speed

Comp basis

recorded sales in the market