Step 3 · Market it

Listing kit

602 ac in Orange County, FL. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$3,078,000

$5,111/ac comp value

Quick-sale price

$2,708,500

12% under comp value for speed

Comp basis

recorded sales in the market