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Step 3 · Market it

Listing kit

1,078 ac in San Luis Obispo County, CA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list
$4,725,000

$4,384/ac comp value

Quick-sale price
$4,158,000

12% under comp value for speed

Comp basis
6

recorded sales in the market

Post it to the marketplace