Step 3 · Market it

Listing kit

1,087 ac in Sonoma County, CA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$5,100,000

$4,691/ac comp value

Quick-sale price

$4,488,000

12% under comp value for speed

Comp basis

recorded sales in the market