Step 3 · Market it

Listing kit

549 ac in Franklin County, PA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$3,164,500

$5,767/ac comp value

Quick-sale price

$2,785,000

12% under comp value for speed

Comp basis

recorded sales in the market