Step 3 · Market it

Listing kit

20.61 ac in Franklin County, VA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$157,000

$7,615/ac comp value

Quick-sale price

$138,000

12% under comp value for speed

Comp basis

recorded sales in the market