Step 3 · Market it

Listing kit

2.12 ac in Harlan County, KY. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$14,000

$6,711/ac comp value

Quick-sale price

$12,500

12% under comp value for speed

Comp basis

recorded sales in the market