Step 3 · Market it

Listing kit

450 ac in Johnson County, IA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$2,508,500

$5,572/ac comp value

Quick-sale price

$2,207,500

12% under comp value for speed

Comp basis

recorded sales in the market