Step 3 · Market it

Listing kit

3.68 ac in Kent County, MI. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$18,500

$4,975/ac comp value

Quick-sale price

$16,500

12% under comp value for speed

Comp basis

recorded sales in the market