Step 3 · Market it

Listing kit

269 ac in Lawrence County, KY. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$986,000

$3,671/ac comp value

Quick-sale price

$867,500

12% under comp value for speed

Comp basis

recorded sales in the market