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Step 3 · Market it

Listing kit

72.80 ac in Santa Rosa County, FL. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list
$798,000

$10,960/ac comp value

Quick-sale price
$702,000

12% under comp value for speed

Comp basis
7

recorded sales in the market

Post it to the marketplace