Step 3 · Market it

Listing kit

16.62 ac in Sonoma County, CA. Copy priced off your comps — not guesswork — ready for the MLS remarks, a land group post and your cash-buyer list.

Suggested list

$254,000

$15,268/ac comp value

Quick-sale price

$223,500

12% under comp value for speed

Comp basis

recorded sales in the market